Developing Global Sustainability Marketplace for Ubuntoo


Ubuntoo is a Global marketplace for sustainability, environmental and social solutions that connects big corporations and institutions to purpose driven entrepreneurs, innovators and influencers. Ubuntoo is creating a global collaboration platform to scale impactful innovators that address the UN Sustainable Development Goals, beginning with solutions to reduce plastic packaging waste and pollution.

Problem Statement / Opportunity

  • Develop a global sustainability marketplace that address the UN Sustainable Development Goals and help entrepreneurs, innovators, researchers and influencers who are developing new technologies and applying innovative business models connect with large corporations, governments and NGOs.
  • Platform should allow users to discover innovative solutions and connect with them by providing collaboration features like one to one messaging, comments, interactive discussion forums and more.
  • Platform should have powerful search feature that provides context sensitive result and ability to filter data based on various parameter.

Ubuntoo wants to focus on solution provider, large corporate users by providing best in class user interface and robust technology platform to drive sustainability development goals.

Oneture’s Role

Oneture is Ubuntoo’s trusted platform development partner since inception. Following is the list of features that we have implemented for Ubuntoo platform

  • Partner on-boarding
  • Partner nomination and approval workflow
  • Online collaboration with discussion forum, comment, email notification & messaging system
  • Smart search with rapid learn feature to improve search accuracy & user engagement
  • Automated news feed to show contextually relevant news on website from various news sources.
  • User management and access control
  • User’s privacy and visibility control
  • User referral system
  • Platform administration for data management, access control, search insight and more.

Proposed Solution & Architecture

Tools and Technologies Used

Technology Domain Tools
Front End HTML5, CSS3, HAML
Web Technologies Ruby, Rails, Javascript, Ajax, jQuery
Database PostgreSQL, Amazon S3
Version Control Tool Github
Editors Sublime Text 3, Visual Studio Code
API Testing Tools Postman
Server Amazon AWS and Heroku
Payment Integrations Stripe

Value Delivered

  • We have helped Ubuntoo in creating a beta product to scaling the platform for global launch
  • Our agility, flexible engagement model, product and technology expertise on multiple technology stacks has helped Ubuntoo to accelerate its growth into new markets and verticals, beginning with solutions to reduce plastic packaging waste and pollution.

Lessons Learned

Along the journey of implementing Ubuntoo’s sustainability platform, team learned following lessons:

  • Keep your future growth and workload into consideration while designing and implementing any project.
  • An idea is just an idea unless someone act on it.
  • A team with same vision and excellent knowledge in respective fields can help you achieve your goals more quickly.
  • Think of the project as your own and you will start getting new ideas about new features that can be helpful for the project.

Client Speak

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